Tag ~brand management

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How to improve retention growth marketings golden metric

Led by exAmazonians Acquco raises 160M to buy and scale ecommerce businesses

No code tool maker Heyflow nabs 6M to fix your customer conversions

Customer feedback is a development opportunity

Consumers and data are driving changes in the insurance sector: Where are we headed

To fully embrace productled growth build a strong product ops team

5 questions startups should consider before making their first marketing hire

Helping banks refine sales pitches and customer service Minneapolisbased Total Expert raises 52 million

Develop a buyers guide to educate your startups sales team and customers

6 steps to reduce churn for highvolume subscription companies

Brands that hyperpersonalize will win the next decade

How to hire and structure a growth team

American Airlines starts trialing Google Nest Hubs as translators in its lounges

Slowdown or not Chinas luxury goods still seeing highend growth

Will the 2020s be online advertisings holistic decade

GetYourGuide widens its horizons will expand its Originals short tours into day trips and more

One CMOs honest take on the modern chief marketing role

When should your B2C startup enter a new market

Andreessen Horowitz funds Vitallys 9M round for customer experience software

Is your products AI annoying people

From startups to Starbucks: The embedded API opportunity

What does the future look like for ecommerce aggregators

Carve out a place for your brand with a positioning statement

Apolloio taps 32M to make the process of B2B sales more intelligent

Tracksuit raises 5M to make brand tracking more accessible

Virtual product placement is coming for TV and movies and Ryff has raised cash to put it there

Experts Weekly: Microsegmentation PMF experiments and personalized shopping

Upscribe raising 4M wants to drive subscriptionfirst DTC brand growth

Romanian marketing expert Robert Katai explains how to get the most out of your content

What I learned the hard way from naming 30 startups

Ometria raises 40M C round to automate CRM for retailers

Ecommerce aggregator Merama gets its horn after just 12 months in business

Create target customer personas to develop successful growth strategies

Even startups on tight budgets can maximize their marketing impact

Collect and leverage zeroparty data to personalize marketing and drive growth

Australian growth marketing agency Ammo helps startups calibrate their efforts

Verified Expert Brand Designer: Studio Rodrigo

6 steps to reduce churn for high volume subscription companies

Endgame grabs another cash infusion as productled growth momentum builds

Leanplum acquired by Clevertap as retention marketing platforms consolidate

Use creative automation software to amp up your brands lowerfunnel assets

During a downturn sales teams should think like product managers

Smart growth tactics can put accountbased marketing within reach for startups and SMBs

How ecommerce brands can outlast this market downturn

Videos lead brand creative growth with 3x increase since 2017

Customer experience startup Clootrack raises 4M helps brands see through their customers eyes

When to ditch that nightmare customer before they kill your startup

Whats driving the global surge in retail media spending

4 proven approaches to CX strategy that make customers feel loved

The productled growth playbook