About @thedrum

Author bios coming soon to Wherrelz News!

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Google quickens its mobile web pace with Relay Media acquisition
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Xandr is putting video at the center of its new supplyside strategy
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Change is on the horizon leader from The Drum039s October issue
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Why Siemens is putting AI in charge of its revamped content strategy
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Unsung Heroes the product manager: Manjari Sharda PubMatic
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The Dutch mentality behind digital design success
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Asos is using AR to promote and sell fresh products in lockdown
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Inside Facebook039s moderation hub: the realities of policing the dark side of the internet
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The death of the marketing campaign: Why brands should rethink the dynamics of customer relationships
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Close to half of media agencies use their own programmatic buying solutions
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Bytedance fined for running unapproved medical ads on its platforms
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Summer of popups points to a promising future for marketers favorite medium
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Merkle acquires LiveArea in 250m deal in pivot towards commerce
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Inside the 039cybernetic newsroom039 where Reuters039 robots are great at research but not at writing articles
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A lesson on how to sharpen your media approach and better engage an LGBT audience
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The easiest and least scary way to automate your marketing
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Momentum Worldwide on using Twitch to raise awareness of MS with Merck
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Marketing to over 55s: Turning silver into gold with a meaningful approach to older consumers
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When will a global brand finally be awarded a Nobel Prize in economics
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APAC now the largest outofhome media market with 13bn sales in 2018
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Dish TV India chooses Broadpeak039s OTT delivery solutions for Watcho
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Tennents Lager highlights ambitious sustainability pledge with green T rebrand
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MediaMath secures 225m in funding from Searchlight Capital Partners
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Manchester United unveils official global mobile app
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Your ecommerce strategy isnt complete unless it includes video
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Ifour appoints Jessica Farrugia to lead client services
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Creative breakthrough: Can marketing truly change the world
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Tremor shakes up adtech sector with 239m Amobee acquisition
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Tag names former 4A039s boss Nancy Hill as a nonexecutive director
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How hiring Jay Hunt could give Apple the local TV edge its online competitors crave
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Dont put it off: Exceptional Women of the World featuring Val DiFebo Deutsch NY
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Cost and technical issues biggest augmented reality ad challenges facing creatives
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The Majors 2019 The role of talent awards in the creative industries
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Google India unveils a Security Check campaign to combat account hijackings
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Gaining enlightenment: how Pure Yoga attracted a more gender and age diverse customer to its studios
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Burger King039s UK marketing boss is planning for a future where DOOH is hyperpersonalised
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Sky is employing a 039big brain little brain039 AI strategy to satisfy its primary aim retention
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Elvie hopes bold marketing and sleek design will help it become the Apple of femtech
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Creative Works: including Ikea Ad Council and Harry039s
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Unsung Heroes the sales advocate: Maija Gwynn Exponential
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Grab and Fave agree to integrate payment platforms
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MGM Resorts Lilian Tomovich goes Vegasstyle big on experience
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How China and the UK are getting closer through creativity
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JDcom claims to have pulled off first governmentapproved drone delivery in South East Asia
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The top global media consumption trends of 2021
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EE marries high fashion and hitech for BAFTA showpiece
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Game of Thrones spectacle of sacrifice transfuses relevance to the Red Cross at SXSW
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Our priority cant be to sell advertising Washington Post rethinks revenues in lockdown
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Chipotle CMO on 1 year in the metaverse: 039Nothing worse than branded content that sucks039
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Are Brits missing the seriousness of charity by submerging it in entertainment